Sustainability

Take initiative to protect the environment and our health

Small steps matter too

Ms. Chu was founded with a mission to create products that are sustainably beneficial to the health of our customers, the society and the environment as a whole. We believe that every small step counts — from the ingredients we choose, to the way we package our products, to the communities we support along the way.

Plant-Derived Ingredients

At Ms. Chu, we use 100% natural, plant-derived ingredients sourced exclusively from certified organic suppliers. Every botanical is carefully selected to be free from harmful chemicals and synthetic additives — making our products ideal for sensitive skin, eczema, G6PD deficiency, and even the delicate skin of newborns. Our skin-loving essences harness the full power of nature to nourish and protect gently and effectively.

Fair Trade

We are deeply committed to fair trade principles. All our raw materials are responsibly sourced from farming communities where growers receive fair and just compensation for their labour. By supporting ethical supply chains, Ms. Chu contributes to sustainable livelihoods and social equity — ensuring the benefits of our natural ingredients extend beyond your skin to the hands that cultivate them

Minimalistic & ECO Packaging

Our commitment to sustainability extends to every layer of packaging. We adopt a minimalistic design philosophy that significantly reduces plastic use, opting for recyclable and biodegradable materials wherever possible. Every purchase comes with a complimentary reusable cotton bag — a small but meaningful step toward reducing waste and building eco-conscious habits together.

Fight for Healthier Marine Ecosystem

As proud members of the Bye Bye Microbeads Scheme, Ms. Chu strictly formulates all products to be free from microbeads and harmful microplastics. Our commitment protects marine life and preserves ocean health by preventing toxic pollutants from entering waterways. When you choose Ms. Chu, you are actively supporting cleaner oceans and a more sustainable planet.

Cruelty-Free & Vegan-Friendly

We believe that beauty should never come at the expense of animal welfare. Ms. Chu is 100% cruelty-free — no animal testing is conducted at any stage of product development. All our formulations are vegan-friendly, containing no animal-derived ingredients. Our skincare is gentle on your skin and kind to all living creatures.

FAQs

Yes, all Ms. Chu products are 100% cruelty-free and never tested on animals.

Yes. We use minimalistic, recyclable, and biodegradable packaging to reduce environmental impact.

Yes. We are members of the Bye Bye Microbeads Scheme and ensure all products are free from microplastics.

No. We use only natural, plant-derived ingredients — no synthetic additives or harmful chemicals. Suitable for sensitive skin, eczema, and G6PD.

Yes. We follow strict fair trade practices to ensure farmers are fairly compensated and communities supported.